Next-One
Services: Branding & UI/UX
Timeline: 2 months
Next-One is an innovative property management company based in Medellín, Colombia, dedicated to redefining the industry by providing an user-friendly digital experience that streamlines everyday tasks and payments for building management, fostering trust and offering peace of mind. To do so, we came up with a properties portal where each of their clients were able to find important information and latest updates on their residential building.
After over 12 years with their old branding, the company sought a new website and branding to better reflect their vision. The new identity focuses on a fresh, modern aesthetic, anchored by an updated brandmark inspired by a forward icon. The redesign features two arrows pointing to the right, symbolizing progress and action, integrated seamlessly with a combination of rounded and geometric sans serif font. The letter “X” was customized to form one of the arrows, which ultimately maintains the overall meaning within the logo throghout multiple logo variations.
